Comcast Opts Out of Vivendi Bid

  • August 14, 2003
The nation's largest cable company has dropped out of the bidding for the assets of Vivendi Universal Entertainment. Vivendi's assets include USA Network, Trio and the Sci Fi Channel. Vivendi had been asking $14 billion for VUE but Comcast, like MGM and at least one other, felt the price was too high. MGM dropped out of the bidding after an $11.5 billion bid had been rejected. A likely winner in the bidding would be General Electric and NBC. Comcast not only has 21 million cable subscribers nationwide but also owns QVC, Comcast-Spectacr, E! Entertainment Television, Style, Outdoor Life Network and G4.
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