News Brief

Silverpop Reports Upswing In Revs

Silverpop, a digital marketing technology provider that unifies marketing automation, says it has a 50% increase in closed new business in the first quarter, versus the same period last year. Its professional services revenue is also up 60%. Silverpop customers include Stonyfield, Education First and Malwarebytes Corp. The company also recently acquired CoreMotives, a marketing automation solution that operates within Microsoft Dynamics CRM.

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