Univision's WXTV Majors In Local News

Print newspapers might be outsourcing local coverage, as we noted in another item today, but some TV stations are majoring in local news --  like Univision's WXTV in New York. "At the end of the day people want to know what’s happening in their community,” says the station's general manager, Ramon Pineda, in this post. 

WXTV is a Spanish-language station, of course, and that means it has a particular focus. As an example, Pineda cites the station's choice to lead with an item important to the Hispanic community -- a hate crime against three Mexicans -- rather than the story about a ship stuck in the mud headlining every other New York newscast that particular day.

Read the whole story at TVSpy »
Tags: news, tv
Recommend