News Brief
Yodelmobile Launches App Discovery Campaign for Kobo
Jul 9, 2012, 6:56 AM
Mobile marketing agency Yodelmobile is launching an app discovery campaign for Kobo, the e-reader business. The app discovery campaign features banners and HTML5 advertising to drive smartphone,
tablet and Web users to download the Kobo app. The global app discovery campaign is tailored to separate markets, dependent on requirements. It will run across the Web and mobile device platforms.
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