BBC Olympic App Ready For Smartphones
MediaTel, Sunday, July 15, 2012 9:06 AM
With a fortnight to go until the London 2012 Olympics begin, the BBC has released its Olympic app for iPhones and Android smartphones. The app channels BBC's existing coverage and features the same live feeds, interactive text commentary, information page on sports at the Games and profiles of athletes and countries that currently exist on the BBC Olympics mobile site. In addition to live coverage, BBC is also offering a catch-up and highlights service via the app, as well as a customisable menu - all of this aims to create what Phil Fearnley, BBC News and Knowledge general manager calls "the first truly digital Olympics".
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