Social Media Booming
CMSWire , Thursday, July 26, 2012 9 AM
Social media will be a $16.9 billion industry this year, with more than half of revenues coming from advertising, per Gartner. The firm estimates 2012 revenues to include US$ 8.8 billion in advertising — half of the total earnings of social networks this year. Subscriptions and in-app content are an additional source of income, but none as large as advertising.
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