Aereo Lets Users Sample Service For Free Hour A Day
All Things D, Friday, August 3, 2012 2:55 PM
After its court victory, Barry Diller's controversial Aereo service is "ramping up its marketing push with a clever new pricing scheme" that will let consumers use it for free for a continuous hour a day or get a one-day pass for a dollar, writes Peter Kafka. "Both are obviously great ways to get consumers to sample the new service, and the free option doesn’t require a credit card account to sign up, which removes a big hurdle."
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