'Folio' Mag Sets Metered Paywall
Folio, the pub that covers the magazine business, is launching a metered paywall for its digital edition, effective immediately, "to place a clear value on our content," and "allow us to
invest in Foliomag.com... adding regular multimedia features, more voices, more connectivity and more content," writes Editor Bill Mickey. "Also, as a brand that covers the digital-media
transformation, we seek to not just reflect what the industry is doing, but to lead it as well."
Readers will have access to eight articles a month "on a complementary [sic] basis" (Memo
to Folio folks: please correct this misspelling/misused word, especially embarrassing for a pub that goes inside the business of publishing. It's "complimentary") before they're advised to
subscribe by the month ($14.95) or year ($69.95).
Recent Around the Net In Media Articles
-
In Address, 'N.Y. Times' CEO Hails Paywall Advance May 20, 3 p.m.
In a commencement address to business students at Columbia University, New York Times CEO Mark Thompson ... -
Amazon Changes Media Agencies May 20, 3 p.m.
Amazon awarded IPG’s Initiative its global media account, following a review. WPP’s Mindshare previously handled the ... -
Cable Increases VIewership Cross-Platform May 20, 10 a.m.
Tthe Cabletelevision Advertising Bureau reports increases in consumption of cable content and brands across multiple screens. ... -
Layoffs at BBDO, GSP May 17, 2:24 p.m.
Following the loss of substantial accounts, like Gillette and Chevrolet, BBDO and Goodby, Silverstein & Partners ... -
N.Y. Post Axing 10 Most Senior, HIghest Paid May 17, 2:24 p.m.
The New York Post stands to lose a sizable chunk of its longstanding institutional memory as newsroom employees ... -
Time Warner Cable May Take Stake In Hulu May 17, 9:59 a.m.
Time Warner Cable is considering taking an equity stake in online-video site Hulu LLC, according to ... -
White Houses Pushes For Media Shield Law May 16, 2:47 p.m.
Following the Justice Department’s subpoena to access the phone records of reporters at the Associated Press, ... -
Tribune Tamps Down 'Noise' Over Possible Sale May 16, 2:47 p.m.
Seeking to tamp down “noise” over the possible sale of its newspapers, Tribune Co. CEO Peter ... -
JLo Named NuvoTv's Chief Creative Officer May 16, 10:24 a.m.
Actress/singer Jennifer Lopez will serve as Latino-targeted cable network NuvoTV’s new chief creative officer. Lopez, who ... -
TBS and TNT to Stream Programming Live May 15, 2:26 p.m.
Beginning this summer, TNT and TBS will start to live stream their programming online and the ...
Be the first to comment on "'Folio' Mag Sets Metered Paywall"
Leave a Comment