Pinterst's Big Competition

Pinterest gets headlines and has a $1.5 billion valuation, but there's another photo-sharing site, from Brazil, and WeHeartIt was, at one time, nearly five times the size of the better-known site. Founded in 2008 by Brazil native Fabio Giolito, the site had 7.7 million uniques and 460 million pageviews in July 2011. It is growing slowly but steadily. Dealmakers and venture capitalists may be interested and Giolito may be open to the idea.

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