Uncommon Sense: Eat All You Want
No one needs too big to fail as long as Ben Bernanke and the Federal Reserve are willing to give the banks half a trillion dollars a year ad infinitum — just the latest installment of the
grandest grand larceny in history.
The biggest banks at the time of the market crash in the fall of 2008 are much bigger now, thanks to their friends and collaborators in Washington, D.C.,
and the Federal Reserve. And much less obliged or inclined to act responsibly, thanks to an endless flow of cheap money at zero interest. “Eat all you want,” Ben tells
them. “We’ll make more.”
But that’s why the Federal Reserve was created in the first place, way back in 1913. It was created to protect and promote the
interests of the biggest banks and bankers, plain and simple, and to provide them with a bottomless reserve of public dollars to fund and protect them from the failures of their own high-risk
capers. It was and remains -- a century later -- our purest example of socialism for the wealthy.
Contrary to all the talking heads on TV, the Federal Reserve was never created to
stabilize the market. Indeed, quite the opposite: The greatest transfers of additional wealth to the already wealthy always occur at moments of greatest market chaos and panic. If anything, the
Federal reserve destabilizes the market by promoting and funding risky behavior by the biggest banks.
Too big to fail is not the obvious consequence of our failure to plan. Too big to
fail is the plan.
And it’s perfect. The 21st-century confluence of digital scale and 24/7 news provides the perfect cover for the perfect plan. The numbers -- like the
institutions they support and promote -- are simply too big to fail, and far too big to resolve after any crash.
Per Marshall McLuhan’s observation half a century ago, our tools
and our media have begun to operate in reverse. “We shape our tools,” he said, “and thereafter, our tools shape us.”
True enough, rather than reveal and
enlighten, they obfuscate and confuse. Rather than more accountability, we have less -- much less. The media, once perceived as the guardians of truth, have turned against us. Now
they guard the foxes, while the foxes raid the chick coup.
No one in here but us chickens. Good thing, because all that’s gonna be left after Ben Bernanke and his cronies in
Washington and big media get through with us is chicken feed.
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Jeff Einstein is a true digital media pioneer, dating back to 1984, when he co-founded the nation's first digital advertising agency. These days, he prefers to sell and rent NYC homes and apartments to movers and shakers of all ages.
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