How eXelate Turns Data Into Content To Drive Traffic

Content drives search traffic. eXelate put together a video that shows how the company strives to help brands make better ad-targeting decisions with data. Damian Garbaccio, eXelate CRO, moderates the video, which is less than 2 minutes -- a spoof on the company's dollardataclub.com service that delivers data for $1 CPM, and every so often throws in one-liners like "I"m no Steve Jobs, but I like those Apples."

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