McClatchy Co. Reports Ad, Circulation Revenues Down

At the McClatchy Co. circulation and ad revenues were both down -- 2% and  5.4% respectively -- this quarter over the corresponding quarter in 2011, according to a just-released earnings report. Still, next quarter the company expects to see more of a circulation revenue boost from the digital subscription paywall it will start rolling out then, after introducing the paywall for five of its newspapers, including The Sacramento Bee and the Fort Worth Star-Telegram, this September.

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