Who Uses Their Camera Phone?

  • November 7, 2012

Top 10 DMAs in which adults who say they have used the camera on their mobile phone in the last 30 days reside:

  1. Seattle-Tacoma, WA 
  2. Austin, TX 
  3. San Diego, CA 
  4. Salt Lake City, UT 
  5. Los Angeles, CA
  6. Atlanta, GA 
  7. Gainesville, FL  
  8. Denver, CO 
  9. Laredo, TX 
  10. Las Vegas, NV

Source: GfK MRI’s 2011 Market-by-Market Study

This brief initialy appearned in MarketingDaily on November 1.

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1 comment about "Who Uses Their Camera Phone?".
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  1. Michael Kaplan from Blue Sky Creative, November 7, 2012 at 12:46 p.m.

    Uh, who doesn't?

    The camera on my iPhone is on par to the point-and-shoot digital I used to use, and I never have to remember to carry it. I use digital photography now as a note taker, a portable clip file, my personal Pinterest site, a way to collect tear sheets. I use it in ways I'd never think of pulling out my old camera: instead of jotting down a note about something, I'll photograph something as a visual reminder. It's changed my creative world.

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