News Brief

Old Navy Ties With BuzzFeed.com For Holiday

Old Navy is sponsoring BuzzFeed's page that lets users decorate any web page of their choice with holiday decorations, via a click and drag function. 

The page-top link, "Deck the Web," takes you to an Old Navy-branded page that activates the graphic function.  
The one-day takeover is part of a larger Old Navy promotional campaign on BuzzFeed called "Lightacular" that dangles $10,000. 

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