News Brief

Sincerely Offers Freebie; Saves Shoppers One Hour

Dec 13, 2012, 2:59 PM
  • Comment
  • Recommend
Subscribe to Marketing Daily

Tags

Sincerely.com is offering consumers the chance to send a free Ink Card, using a special promotional code. (While the app is free, sending each card usually costs $1.99.)

The company, also the creator of Postagram and Popbooth, says its Ink Card app lets well-wishers send personalized greeting cards via snailmail, mobile phone or tablet. The company says it also researched the timesaving value of its app, and found that the typical consumer saved a full 60 minutes by using Ink. (It used Exec and TaskRabbit, two errand services, to check its math, which was based on buying five greeting cards at a drugstore, writing them, addressing them and then mailing them at a post office.)

Be the first to comment on "Sincerely Offers Freebie; Saves Shoppers One Hour"

Leave a Comment

Sign in to leave a comment. Don't have an account? Join Now

Recent Marketing Daily Articles

>> Marketing Daily Archives