91% Have Gone Into Stores Because of an Online Promotion

Marketing Land, Friday, December 14, 2012 3:50 PM
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Wanderful Media has released results from a survey of over 1,000 shoppers and finds that 91% have gone into a physical store because of some sort of online promotions. Email leads the types of promotions that drive in-store visits at 60%, followed by online coupons at 59% and online ads promoting a sale at 56%. 

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