Last week at MadBlog, my “Best Spots of the Year” column ended with a mention of empty chairs. Yup -- I suggested that the year’s winningest commercial, Chrysler’s “Half-Time in America,” inadvertently led Clint Eastwood to commit his unhinged monologue involving an innocent seating unit at the 2012 Republican National Convention.
Are the creatives trying to show some morally pure agrarian society, where there is no technology? We see people reading newspapers (accent on paper) and clothbound books. Kids play in the street. The only phone shown is a “Mad Men”-era desk number with a rotary dial!
What’s the point of all this? Pepperidge Farm remembers? Suggesting nostalgia for a time before we had to worry about privacy issues and getting our personal information sold off to the highest bidder?