Around the Net
TV Operator Dish Enables 'Real-Time' Viewing Data, Readies Auction-Based TV Sales
- Adage.com, Monday, January 14, 2013 9:04 AM
Satellite TV operator DISH Network is developing a feature enabling advertisers see what viewers are watching in real-time, a move Adage.com reports will set "the stage for last-minute auctions of ad space."
