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November 17, 2016, CO
Email Insider Summit
December 4 - 7, 2016, UT
Search Insider Summit
December 7 - 10, 2016, UT
Creative Media Awards
January 25, 2017, New York City
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January 30 - February 2, 2017, The Alps
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October 16 - 19, 2016, Mohonk
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October 10 - 13, 2016, Austin
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September 29, 2016, NYC
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August 24 - 27, 2016, Lake Tahoe
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August 21 - 24, 2016, Lake Tahoe
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August 3, 2016, NYC
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August 2 - 4, 2016, NYC
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Results for rtb
RTB Continues To Dominate Programmatic Market By Wide Margin
Real-Time Daily, Joe Mandese - Monday, October 10, 2016
The programmatic media-buying marketplace is projected to expand 27% this year to ...
New Formats, Standards Straining Bounds Of Cloud Infrastructure
Real-Time Daily, Dwight Ringdahl - Wednesday, September 28, 2016
The advertising ecosystem has evolved rapidly in a really short period of ...
RTB House Expands In The Middle East And Africa
Real-Time Daily, Tobi Elkin - Friday, September 23, 2016
RTB House expands in the Middle East and Africa with a new ...
Beeswax Raises $11M For Customizable Ad Tech
Around the Net in Real-Time, Tobi Elkin - Monday, September 12, 2016
Startup Beeswax, founded by three former Google ad executives, has raised $11 ...
PubMatic Launches SEVEN, Revenue Management Platform
Real-Time Daily, Tobi Elkin - Monday, September 12, 2016
Ad-tech firm PubMatic announced the launch of SEVEN, a revenue management platform ...
A Chat With AppNexus Chief Economist Gabriel Weintraub
RTBlog, Tobi Elkin - Friday, September 9, 2016
Chief Economist is a hefty title and one that ad tech/martech stakeholders ...
Machine Learning Taking Over
Programmatic Insider, John Motavalli - Wednesday, September 7, 2016
Juniper Research says machine learning algorithms are expected to generate around $42 ...
Dentsu Aegis Network Acquires Programmatic Shop Accordant Media, Ups Ad Tech
Real-Time Daily, Tobi Elkin - Thursday, September 1, 2016
For its third acquisition this year, Dentsu Aegis Network announced it will ...
Header Bidding Vs. Google's First Look
Around the Net in Real-Time, Tobi Elkin - Tuesday, August 23, 2016
The Drum takes a look at header bidding, which it says has ...
AppNexus Launches Programmatic Marketplace Transparency Tools
Real-Time Daily, Tobi Elkin - Monday, August 22, 2016
Ad-tech firm AppNexus has announced the launch of Advanced Deal Metrics and ...
Programmatic Maintains Momentum In Q2, Improves Transparency
Around the Net in Real-Time, Tobi Elkin - Friday, August 12, 2016
The programmatic marketplace continues to grow, a new study on global automated ...
Google Taps A.I. To Help You Bid For Digital Ads
Around the Net in Real-Time, Tobi Elkin - Friday, July 29, 2016
Artificial intelligence has rentered the world of real-time bidding. This week, Google ...
LinkedIn Launches Programmatic Buying
Real-Time Daily, Tobi Elkin - Tuesday, June 28, 2016
LinkedIn on Tuesday announced the launch of programmatic buying to make it ...
Political Dollars Will Be Directed To PMPs Vs. Programmatic Guaranteed
Around the Net in Real-Time, Tobi Elkin - Friday, June 17, 2016
Michelle DeVine, programmatic sales manager at Vox Media, told Portada that that ...
Rising Q1 Programmatic Video Inventory; Higher Pricing
Television News Daily, Wayne Friedman - Thursday, June 16, 2016
More programmatic digital video inventory was made available, with cost per thousands ...
Taboola Partners With AppNexus To Integrate Real-Time Bidding On Native Advertising
Real-Time Daily, Tobi Elkin - Wednesday, June 15, 2016
Content discovery platform Taboola on Wednesday announced a native advertising real-time bidding ...
Shift of Real-Time Bidding Ads To Mobile Web Will Drive U.S. RTB Market Till 2020
Around the Net in Real-Time, Tobi Elkin - Monday, June 13, 2016
A study by tech researcher Technavio projects that the real-time bidding (RTB) ...
A World Of Walled Gardens: The Demise of Facebook Exchange
Real-Time Daily, Gar Smyth - Friday, June 10, 2016
Why do Facebook and other media giants choose to become "walled"? ...
Real-Time Optimization: Major Disrupter In Advertising World
Real-Time Daily, Yann AïtBachir - Thursday, June 9, 2016
The advent of digital advertising technologies, including real-time bidding and programmatic buying, ...
Standards For Auction Pricing Are Needed. What's The Answer?
RTBlog, Tobi Elkin - Monday, June 6, 2016
Programmatic approaches to media are quickly becoming the norm. Yet auction pricing ...
RTB House Opens Office In Taiwan, Expanding APAC Footprint
Real-Time Daily, Tobi Elkin - Tuesday, May 24, 2016
RTB House, a global tech company specializing in retargeting, on Tuesday announced ...
Bye-Bye, Middlemen -- Header Bidding Is Here to Stay
Real-Time Daily, Jonathan Mendez - Wednesday, May 18, 2016
When the same publishers that are being crushed by the current ad-tech ...
How IAB Standard Gave Native Mobile Wings
MoBlog, Gavin O'Malley - Tuesday, April 26, 2016
Last year, the IAB updated its open real-time bidding standard in an ...
Is An RTB Supply Crisis Looming?
Around the Net in Real-Time, Tobi Elkin - Monday, April 18, 2016
reports: "As programmatic has become the buying method of choice ...
Google Speaks! Header Bidding, Its Shifting Stack And Whether It's A Walled Garden
Around the Net in Real-Time, Tobi Elkin - Friday, April 15, 2016
Google addressed its move to open dynamic allocation within its ad server ...
LiveIntent Partners With The Trade Desk, Pushes Email Programmatic
Mobile Marketing Daily, Ben Frederick - Thursday, April 14, 2016
LiveIntent, a programmatic email platform, announced a partnership with demand-side platform (DSP) ...
Have We Come To The End Of Header Bidding As We Know It?
RTBlog, Tobi Elkin - Thursday, April 14, 2016
Google's announcement on Wednesday that it's now making First Look available to ...
How Academia Is Shaping Ad Tech And Platform Business Models
Around the Net in Real-Time, Tobi Elkin - Thursday, April 7, 2016
A fascinating look at the role academia is playing in the ad-tech ...
RTB House Names Tomasz Wnuk Commercial Head Of Global Deals
Real-Time Daily, Tobi Elkin - Thursday, April 7, 2016
Ad-tech provider RTB House on Thursday named Tomasz Wnuk to the newly ...
OpenX Aims To Optimize The Use Of Multiple Header Partners
Around the Net in Real-Time, Tobi Elkin - Friday, March 25, 2016
Beet.TV reports that OpenX hopes its new Meta offering will clean up ...
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