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Discovery Buys Italy's Switchover Media

Discovery Communications is expanding its footprint in Italy with the 100% acquisition of Switchover Media, making it the third largest broadcaster in the country in terms of audience share. Switchover Media owns and operates four free-to-air TV channels in Italy – women’s scripted crime entertainment channel Giallo, male-targeted factual entertainment channel Focus and children’s channels K2 and Frisbee – as well as male-targeted pay-TV channel GXT.

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