Most In Europe 'Multi-screen' Sporting Action
M&M Global , Thursday, January 17, 2013 3:12 PM
Sixty-six percent of European sporting fans will ‘multi-screen’ on their tablet alongside a live broadcast in order to enhance their viewing experience, according to new research by Eurosport. TV remains the medium of choice for sports fans across Europe, with 66% using it as their favourite medium during the game, compared to 36% watching on a laptop or PC and 21% via a tablet.
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