Traditional Media, Search Trusted More Than Owned, Social Media For News Info

Marketing Charts, Monday, January 28, 2013 5:27 PM
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The newly released 2013 Edelman Trust Barometer finds that consumers across all age groups trust traditional media and search engines as news sources more than owned or social media. Interestingly, the study found that younger consumers are generally more trusting of all media sources than older consumers.

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