Cracker Barrel Expands Into Groceries

After some experimental failures, Cracker Barrel Old Country Store Inc. is offering Cracker Barrel-branded food products at grocers and other outside retail outlets for the first time. "Our research shows that our guests would like to be able to purchase Cracker Barrel products in places other than just our restaurants and retail stores, and we believe that there is opportunity here to meet that desire," the company stated in an email.

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