News Brief

Beckham In His Skivvies: Ritchie Ad Debuts

Want to know how fast David Beckham can run in his undies and bedroom slippers? Look no further than H&M’s Web site, now featuring an ad for the spring collection of the soccer star’s bodywear line, shot by film director Guy Ritchie. Women’s Wear Daily reports that the 90-second film, which features Beckham tearing through a Beverly Hills Los Angeles neighborhood, scaling Dobermans, gardeners and paparazzi as he tries to retrieve his bathrobe, was conceived by the Venice, Calif.-based Marc Atlan, and that a 30-second version will soon appear on TV and in cinemas.

 

Recommend (1) Print RSS