News Brief
Macy's Has Banner Month, Ups Forecast
Feb 8, 2013, 11:42 AM
Macy’s says its January results were “outstanding,” with same-store sales jumping 11.7% in the four week period, and as a result, is upping its fourth-quarter earnings forecast. And online sales (macys.com and bloomingdales.com combined) soared 48.9% in January. “Our sales were driven by our strategy to flow-in more fresh fashion goods in December to better serve post-holiday shoppers seeking new and interesting merchandise,” Chairman/CEO Terry J. Lundgren says in its release.
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