Neiman Marcus is kicking off an Art of Fashion contest on Pinterest, encouraging its fashion followers to pin their own collections. The winner, judged by employees of the Dallas-based retailer, gets a $1,000 gift card. The idea is to celebrate the store’s 20th anniversary of its “The Art of Fashion” campaign, which it interprets in a new way each spring. (This year’s version is from photographer Walter Chin.)
Separately, the store says it is celebrating SXSW in style, opening a Cusp by Neiman Marcus pop-up shop for the new collection from top blogger Man Repeller, as well as a beauty lounge, and party with StyleCaster.