DoubleClick Taps Keith Jones For Abacus European Operations
Oct 24, 2004, 12:00 AM
Ad serving giant DoubleClick Inc. announced the appointment of Keith Jones as Managing Director of Abacus Europe late last week. Jones brings more than 15 years of data analytics experience, gained within the business-to-business sector, to his new post. He has been recruited to support Abacus' European operations in the U.K., Germany, and the newly opened French operations. Jones is responsible for launching the business into new markets, developing client acquisition and retention strategies, and product enhancements, and devising sales management and forecasting systems.