Around the Net
Twitter Bows "Lead Generation" Ad
- Business Insider, Wednesday, May 22, 2013 11:46 AM
Twitter on Wednesday debuted what it’s calling a “lead-generation” ad product. At first glance, “It looks a lot like a Groupon-style daily deal product,” Business
Insider comments. “The ad unit comes in one of Twitter’s Cards, the expandable display unit that allows users to show a photo.” With the service, advertisers can offer Twitter users
discounts or deals in the unit.
