Around the Net
Twitter Lets Advertisers Collect Contact Info From tweets
- Cnet, Thursday, May 23, 2013 9:10 AM
Twitter plans to turn the tweet stream into a more efficient marketing channel with a new Twitter Card that lets people sign up for advertiser offers or promotions inside tweets. Twitter Cards, also known as expanded tweets, are a 1-year-old feature that bring rich media from partners to tweets so that when people click to expand a tweet, they can view and interact with photos, videos, content snippets, and product information without needing to leave Twitter.
