Around the Net

Commentary

How To Get More From KPIs

Jay Taylor gives us some tips on how to gain more from measuring SEO success based on specific key performance indicators (KPIs). Marketers know that rankings, traffic and conversions are effective methods, but Taylor steps through how each can produce higher returns. He believes tracking KPIs allows marketers to measure SEO performance, but also collect actionable data for future ad targeting. Read the article here.

Read the whole story at Search Engine Watch »

Next story loading loading..