7-Eleven To Invest In Startups
7-Eleven Inc. has formed 7-Ventures to invest small amounts of money into startups in the retail and food space. The initiative is being led by 7-Eleven business development executive Raja Doddala. So far the division has made two investments. One is an undisclosed coffee company. The other is Belly, a Chicago-based customer loyalty and marketing platform that just announced $12.1 million in new venture capital funding.