MTV Launches Asian-Focused Nets
Mediaweek, December 14, 2004
, Wednesday, December 15, 2004 12 AM
MTV Networks announced Monday the 2005 launch of three new cable channels targeting Asian audiences in the U.S.: MTV Desi, MTV China and MTV Korea. Each channel will offer music and original and acquired programming reflecting the cultures served by each network.
Read the whole story at Mediaweek, December 14, 2004
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