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May 5, 2003, 12:00 AM
Nextel Communications Inc. today announced it has selected TBWA\Chiat\Day New York as its creative agency of record following a comprehensive advertising agency review process. Nextel also awarded its direct marketing responsibilities to TEQUILA\New York, TBWA's marketing services network. Nextel's previous agency for brand and promotional advertising was Mullen, Wenham, Mass. Nextel expects to complete its media agency review in the coming weeks.
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