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Tablets Become A Tool To Demonstrate Services

  • eMarketer, Wednesday, March 5, 2014 12:29 PM

About half the marketers participating in a study said they use tablets to show customers how their product works. B2B marketers were most likely to report successfully using tablets in sales to either walk through customer presentations or demo solutions to customers, per eMarketer, citing a study from Corporate Visions and SAVO. More than six in 10 respondents said they could perform these activities on a tablet.

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