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Apr 12, 2004, 12:00 AM
MPG Arnold has been named U.S. media agency for Magner's Irish Cider, a popular Irish cider. Magner's Irish Cider has been available in the United States since 1999, but the company plans to be more aggressive in its marketing efforts this year.
Ireland’s Young Advertising, part of Euro RSCG remains the creative agency for the account. Billings were not disclosed.
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