Around the Net
What Bethany Mota Means To The NewFronts
"Perhaps the real future of online video is about developing the right characters to tell the story in a more holistic and mutually beneficial way (for the brand and consumer). Instead, it feels
like the NewFronts are just trying to like the Upfronts. That may be a massive waste of an opportunit," says Mitch Joels in his commentary from Twist Image.
