• by Amy Corr  @MediaPostOTL, June 30, 2014

Meredith Xcelerated Marketing hired Dawn Furey as senior vice president, head of social. Furey joins the agency from Deep Focus, where she served as director of client services. In this new position, Furey will lead MXM's social practice across North America, overseeing account management, engagement, creative and paid media teams. She will also serve as the operational manager of MXM's Washington D.C. office, reporting to Douglas Rozen, chief innovation officer at MXM. While at Deep Focus, Furey was responsible for delivering integrated digital solutions to Fortune 500 companies such as Nestle Purina, Nespresso, Frito-Lay, MasterCard and Google. Prior to Deep Focus, Furey held multiple roles at IBM which enabled her to educate IBM Business Units around the world on digital best practices as well as operationalizing and consolidating IBM's roster of agency partners. Throughout her career, Furey has also held senior-level positions at Havas WorldWide, Publicis Modem, Agency.com, McCann Worldwide and Atmosphere BBDO working on top brands and clients including General Mills, Citibank, LG, Intel, AT&T and GE, among others.