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EBay Seeks Social Consolidation

  • Campaign, Thursday, July 10, 2014 9:19 AM

EBay is looking to consolidate its social media strategy across Europe into a single agency. Creativebrief is helping the online auction and retail brand handle the process, which is in its early stages. Chemistry meetings have yet to take place. Ebay works with a number of agencies across Europe on social media and has a strong presence on both Facebook and Twitter, but is looking for an overarching strategy through the appointment of a single agency.




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