Leo Burnett USA, Chicago, continues to mine the West Coast to beef up its creative ranks. The Bcom3 Group flagship agency tapped red-hot creative directors
JEFF LABBE and
KASH SREE,
naming them senior vice presidents and creative directors. The onetime partners at Wieden & Kennedy, Portland, Ore., in 1998 will again pair up, this time under Burnett USA Chairman and Chief Creative
Officer
Cheryl Berman and Leo Burnett USA Vice Chairman and Deputy Chief Creative Officer
Mark Tutssel. Mr. Labbe is coming from Omnicom Group's TBWA/Chiat/Day, San Francisco, where he
was creative director-art director, while Mr. Sree was a copywriter at Wieden.
