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LARRY GOODMAN, president of CNN ad sales and marketing, is retiring. He will be replaced by GREG D'ALBA, formerly executive vp of CNN Sales. D'Alba's new title will be executive vp/COO of CNN advertising sales and marketing.
MKTG promoted Ben Roth from executive vice president, creative to chief creative officer. A new position, Roth is charged with shaping and growing the agency's creative department along with attracting new clients and creatives within the agency. Roth joined MKTG in 2012, following a 20-year career that began at IBM ...
Mithun’s in-house media planning, buying and analytics unit, Compass Point Media, hired Melissa Schoenke, former director of media strategy of Target Corporation, as managing director where she will lead client media strategy, partnerships, investments and content integration.