STEVE SOLDANO: MindShare

by Jan 20, 2004, 12:00 AM
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STEVE SOLDANO (pictured) has joined MindShare North America as strategic planning director, worldwide, overseeing the American Express account. For the past year, Soldano has served as a media consultant to a number of creative agencies; prior to that, he was president and COO of Optimedia. Also at MindShare, JASON MALTBY and SHARI COHEN have been named co-executive directors of the agency's National Broadcast group. Both Maltby and Cohen were previously senior partners and managing directors - National Broadcast.
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