• Poynter, Tuesday, January 13, 2015 10:53 AM

When The New York Times gets its “audience development department” up and running, it will notice readers’ appetite for multimedia, contributed content and quizzes. As Poynter reports, that was the sort of fare that readers ate up last year. “Many of the most popular items from 2014 [weren’t] conventional news stories at all -- they [were] contributed content (Dylan Farrow’s open letter about Woody Allen), quizzes (2013′s “How Y’all, Youse and You Guys Talk was on the list for two years straight), and question-and-answer sessions.”

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