• by Amy Corr  @MediaPostOTL, January 29, 2015

Tempur Sealy named RPA as agency of record to handle strategy, creative, digital and social marketing for all the Tempur Sealy brands, including Tempur-Pedic, Sealy, and Stearns & Foster. New work to support each brand will launch later this year. RPA joins Tempur Sealy's roster of agencies, which includes MediaCom for media planning and buying, Taylor for public relations and Figure 8 Creative for marketing communications. "It's exciting to welcome RPA to the Tempur Sealy family," said Patrice Varni, Senior Vice President of Brand Marketing. "They share our commitment to improving the sleep of more people every night, and we are excited to collaborate with them on the development and execution of creative marketing programs for our family of brands." Tempur Sealy spent $56.1 million on measured media in 2013 and $52.7 million the first nine months of 2014, according to Kantar Media. Additional RPA clients include American Honda, ARCO, Los Angeles Clippers, Farmers Insurance Group, Intuit Small Business, La-Z-Boy and Mandalay Bay Resort and Casino.