Bob Schmetterer, Chairman and CEO of Euro RSCG Worldwide, announced a new management team for Euro RSCG France. As part of this evolution,
FRANCOIS TIGER, after having served as
President of Euro RSCG France for three years, and overseeing the group's successful evolution and restructuring, has been named Senior Vice President of Euro RSCG Worldwide. He will report directly
to Schmetterer and will be responsible for a variety of high-level strategic initiatives.
STEPHANE FOUKS has been named CEO of Euro RSCG France. He will remain President of Euro RSCG C&O, and
will continue to work closely with his current clients. Additionally,
MERCEDES ERRA, a founder of BETC Euro RSCG and Co-President of the agency, has been named Chairman of Euro RSCG France. An
executive committee made up of leaders from Euro RSCG's top French agencies will soon be announced. This new organization is the result of a strategy launched first in the U.S. that is now being
implemented worldwide.
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