CARL TRAUTMANN: Allrecipes.com
by Sep 25, 2002, 12:00 AM
Allrecipes.com, a leading online meal-planning resource announced the addition of seasoned advertising veteran CARL TRAUTMANN to its executive team. Based in New York, Trautmann will be responsible for expanding Allrecipes' marketing and sponsorship revenues. Prior to joining Allrecipes, Trautmann was Associate Publisher with Brill Media Ventures, where he played a key role in increasing Brill's Content ad sales revenue and managed the launch of Contentville.com. Most recently, Trautmann was with the Meredith Corporation, where he produced the largest ad page issue for Ladies Home Journal in the publication's last three years.