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United Biscuits' Marketer And CEO Appointed FA CEO

The Football Association (FA) has appointed UB CEO and former marketer Martin Glenn as chief executive officer of the sport’s governing body.  Glenn will step down from his post at United Biscuits in early April and will lead The FA “through a significant period of change” according to chairman Greg Dyke when he begins his role as CEO on 18 May. Prior to joining United Biscuits in April 2013, Glenn held roles at Birds Eye, PepsiCo, Walkers Snack Foods and Mars. He is currently president of The Marketing Society.

Read the whole story at Marketing Week »

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