- Yahoo, Wednesday, March 18, 2015 3:01 PM
Marin Software announced support on Wednesday for Bing's update of device targeting designed for campaign management across multiple devices. The services allow marketers to
create Bing campaigns using the unified device targeting capabilities, streamline workflow by importing existing Bing campaigns into Marin, increase control by targeting mobile and
tablet devices by setting campaign-level mobile bid adjustments and creating mobile preferred ads, and improve insights by viewing the campaign type, bid adjustment value, and ad preference in their
respective grid views.
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