• by Amy Corr  @MediaPostOTL, March 25, 2015

College Ave Student Loans tapped Catch New York to help establish the company in the student loan marketplace. The agency will establish a brand strategy and develop and execute a digital campaign across multiple platforms. "We were impressed with Catch's expertise and their growth strategies in building brands," said Jennifer Astele, chief marketing officer of College Ave Student Loans. "We're excited to team up with Catch to help introduce our product and service to even more consumers as students and families start planning on how to pay for next year's college tuition." Added Joseph Perello, co-founder and managing partner of Catch New York: "When we met the College Ave team and understood what they set out to do, we quickly became advocates for the company and their mission. We're proud to be a part of their growth team and to help them fund higher education in a fresh, new and responsible way."