Arbitron Inc. has promoted STACIE DE ARMAS
to Director of Hispanic Marketing Services. As the Director of Hispanic Marketing Services, de Armas offers her expertise to agencies and advertisers interested in developing multi-cultural marketing and advertising campaigns. She is responsible for developing and maintaining relationships with advertisers and advertising agencies targeting the Hispanic market. Most recently, de Armas held the position of Senior Account Manager with Arbitron’s Advertising/Agency Services, working predominantly on key Hispanic advertiser/agency accounts. Prior to Arbitron, she was a media analyst and broadcast buyer for the general and Hispanic markets at McCann-Erickson in Los Angeles.