PHIL POIRIER:Crossbow Group

PHIL POIRIER has joined Crossbow Group, an integrated marketing services firm, as Vice President, Account Management. Before joining Crossbow Group, Poirier was senior director of marketing communications at Gartner Group, and director of strategic planning and marketing at UST. His agency-side experience includes work with Citibank, General Foods, General Electric, Bic, and PricewaterhouseCoopers.
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